Brand + Marketing

Build your brand with purpose

The Complete 12 Month Brand Strengthening Program

Training Goal

The goal of the course is to develop you or your teams marketing skills in all aspects of your business and provide them the able to intelligently develop and implement online marketing efforts in your business.

What will they learn?

In the Brand + Marketing program, you will focus on 5 key areas of their business (Brand, Offers, Systems, Marketing & Launch)

Brand

This is where we build a strong baseline for your business that will carry through all promotional and systematic processes.

Z

Brand Identity

Z

Brand Positioning

Z

Brand Core

Z

Brand Persona

Offers

Next we focus on what you sell and how you sell it.  This will be key to strengthening the connection between your target audience and your product/service offering.

Z

What You Sell

Z

Why Your Customers Buy It

Z

What Problem Does It Solve

Z

Pricing Strategy

Z

Distribution

System

In this phase, we strengthen and develop your core systems for implementing growth in your business.

Z

CRM

Z

Design

Z

Social Media

Z

Organization

Z

Sales Process

Z

Operational Systems

Marketing

Here we train you on actionable marketing strategies that work to grow your business and give you what you want.

Z

AIDA Framework (Attention, Interest, Desire, Action)

Z

Lead Generation

Z

Nurture Processes

Z

Partnership

Z

Social Media

Launch

Lastly is the Launch phase.  This is where we give you the keys to your kingdom and train you on how all of what you have learned and developed in the previous 4 stages come together and allow you to grow your business moving forward.

Z

Software Training

Z

Advertising Rollouy

Z

Content Creation

Z

Understanding Your Metrics

Method of Delivery

Content will be delivered through

Z

59 Focused Core Self Guided Modules

Z

6 One Hour Live Training Sessions

Z

6 One Hour Ongoing Support/Coaching Sessions

Community

As an active enrolled participant in DM360 you will be a member of a private facebook group with others enrolled in the program to ask questions, network and get feedback from the group.  Once you’re a successful *active graduate from the program, you will keep access in the community. Active graduates are those who have completed the program and have an continuing education subscription to be involved in ongoing live webinar sessions and education.

Invest  Today

Investment

$8,495 per Business for the Brand+ Marketing Program

(A team can be as many people from your company that wants to take the training)

Who is the training for?

This training is for team members of small to medium sized businesses who are employees dealing primarily with operations, fulfillment, client services, marketing and sales.  These team members are looking to enhance their skill set and ability to assist in the digital marketing of the business.  

Who is leading the training ?

Shaun Whynacht

Founder

Shaun, our Founder and CEO was bitten by the entrepreneurial bug at a young age and he knows firsthand how much love and determination gets poured into running a business. After spending more than a decade touring all over Canada and learning business tactics from a wide variety of industries, Shaun not only developed a passion for marketing, he’s also honed some very unique abilities to stay current and adopt new skills and technologies in this ever progressive world.

Jody Reid

Junior Marketing Associate

Jody grew up in the small town of Greenwood, NS, as a Military child. She always assumed that joining the RCMP or Military was her calling but, after being given the position of Social Media Ambassador at her part-time job, she fell head over heels in love with everything marketing. After completing the Business Administration program at NSCC with a concentration in marketing, she is ready to dive head first into the professional industry. With the fast-paced field and ever-changing digital world, Jody considers herself a ‘forever student’ who is eager to build on her academic foundations and adapt to the emerging digital marketing strategies.